Skip to content

TRANSPORTATION ELECTRIFICATION

Advancing Electric Vehicle (EV) Adoption

Shopping for an electric vehicle (EV) can be a frustrating experience for a customer who is getting lost in an often-disconnected process. Our experts connect stakeholder and client goals to ensure a frictionless customer experience.

Closeup of plugged-in EV charger

EV Adoption: A Common Goal 

Creating widespread EV prevalence requires all stakeholdersOEMs, retailers, electric utilities, infrastructure and state environmental agenciesto work together. 

Electric Utilities & Government Agencies

Through program administration, consumer education, and retailer outreach and engagement, Maritz boosts the adoption of utility programs. We help federal, state and local agencies successfully implement programs that drive consumer and fleet EV adoption. 

Automotive Retailers & Manufacturers

We educate retailers and OEMs with the tools that deliver an exceptional customer experience from the vehicle sale through the service drive. 

 

Charging Services

Educating automotive retailers and consumers on both residential and commercial charging infrastructure encourages EV adoption. Consumers need to understand the critical components of ownership when buying an EV. 

Solutions That Power Results

Discover how our proven programs and services in transportation electrification can empower your results.

A dealership salesperson engages female customer in a conversation at a dealership showroom.

Comprehensive Dealer EV Education & Readiness

Dealerships are a critical part of the EV purchase journey. However, most OEM training is product-focused, with little practical information about how to use an EV in the real world.  

We provide retailer marketing, digital assets, point-of-sale materials, live webinar training, on-demand video training and job aids. Fill the knowledge gap and support your team to become EV experts – leading to higher customer satisfaction. 

Car buyer's hand on sleek car hood in showroom.

Established Auto Industry & Consumer Insights

We leverage our decades of experience in automotive retail and use our proven methodologies to maximize EV-related efforts.  

Our automotive industry expertise – including retail/fleet readiness, product education, vehicle purchase programs, customer loyalty, employee loyalty, dealership assessments, lead response analysis and more – gives you the knowledge you need to succeed.  

Two colleagues look at computer screen in a busy office environment.

Proven & Secure Rebate Programs

We support stakeholders with established technology and solutions as new EV initiatives roll out. Maritz knows how to make program implementation seamless – whether managed in-house or by an implementer.  

We provide end-to-end services for rebate programs, including program administration: program management, retailer enrollment validation, claims processing and validation, program website, enrollment and claims submission, secure database, audits and protocols, reporting, and analysis. 

Smiling woman charging an electric vehicle

Targeted Consumer Marketing, Education & Outreach

EV buyers are unique. It’s essential to reach them with relevant messaging and content. We understand this and know how to reach all types of customers, from early adopters to target audiences, such as underserved communities.  

We create wide-ranging campaigns using digital ads, pre-roll, connected TV, direct marketing, email, in-language, post-sale correspondence, ongoing communications, multilingual customer contact centers, general and equity outreach, and involvement with community-based organizations and partners. 

What are your transportation electrification goals?

Tell us how we can utilize our automotive and transportation electrification expertise and connections to help your EV adoption goals. 

Some content text

Abstract vehicle taillight streaks on a highway